Clik here to view.
Panda 4.0
Google has definitely been keeping both themselves and webmasters busy. Only a matter of days apart, Google introduced two algorithm updates. The first algorithm change came over the weekend; a refresh...
View ArticleClik here to view.
Bing search results- between authorship and subjectship
Search results have always been important both for SEO and sales . While the algorithmic formula is kept secret, many search engines are trying to push the “creativity” further.Let’s compare Bing and...
View ArticleClik here to view.
The Domino Game of Duplicate Content
In the digital marketing era, many companies rely on organic search as a way of fostering interest in their brand and gaining leads. Organic search is popular because of its low cost, high ROI...
View ArticleClik here to view.
It’s About Time: Google’s Disavow Links
After years of asking and months of promises, Google has finally launched their disavow links feature. A little late behind the Bing Webmaster tool, disavowing links allows webmasters to discredit...
View ArticleClik here to view.
Your Meta Mapping Style
It’s not uncommon to see a great keyword list poorly executed. This can result in hard work gone to waste and your website can see little to no SEO improvements. By the same merit, a terrible keyword...
View Article14 years later, Google still owns online search
On the 4th of September, 1998, Google was officially registered as a company in the U.S., making their mission to instantly change the way people search for information online and to set up new...
View ArticleClik here to view.
How Important is Industry (Domain) Knowledge in SEO?
Think back to some of your favorite Mad Men episodes. Like the ones where the creative team sits around a boardroom to brainstorm on a strategy for their presidential client, Richard Nixon. How truly...
View ArticleClik here to view.
Lee Odden’s “Optimizes” SES NY 2012: Part 2
[This is Part 2 of 2 in a review of Lee Odden's Search Engine Strategies NY 2012 Session. Part 1 is available here.] Picking up on my original post last week, here are a few more slides (from Lee) and...
View ArticleClik here to view.
Lee Odden “Optimizes” SES NY
I have always been a fan of Lee Odden – one of the digital marketing industry’s thought leaders – and got the chance to finally meet him today after watching his talk at SES NY. Odden strength is in...
View ArticleProject Re:Brief – Redefining online marketing
Project Re:Brief is Google’s latest initiative to expand the reach and awareness of digital marketing through re-adapting couple of the most epic marketing campaigns in the history of advertising for...
View ArticleClik here to view.
Where did Google make their money in 2011?
The internet marketing software company WordStream published an interesting infographic about Google’s 2011 revenues. The data in the infographic is based on Google’s investor reports and financial...
View ArticleClik here to view.
5 Reasons Why Archive.org is a Great SEO Tool
Archive.org maintains historical versions of sites that allow archiving. You can see how a website looked last year or in 2001. The wayback machine keeps almost all historical versions of your site in...
View ArticleClik here to view.
Multi Channel Funnels in Google Analytics
Google introduced a promising new feature in Google Analytics that shows a set of reports that will help marketers understand which marketing channels customers interact with prior to a conversion on...
View Article
